Writing for Web, Print, and Broadcast Media
  • Ads and signage
  • Case studies
  • Collateral
  • Ghost-written articles
  • Newsletters
  • Podcasts
  • Press releases and press kits
  • Videos
  • Web content
  • White papers
"There are six peaks in Europe higher than the Matterhorn. Name one."
—Harry Beckwith, on the competitive power of mindshare
Amazing graphics and digital video reach to the farthest edges of the planet today. But words still carry their weight.

Good writing is indispensable to establishing credibility for a product, service, or business endeavor. Great writing can influence, inspire, and sell.

Gene Knauer is a senior marketing communications writer who specializes in working with technology companies. His background in three interrelated disciplines―advertising, journalism, and public relations―has helped hone his skills as a marketer and he is in demand by companies in the U.S. and Europe.